2072895 DSEI Germany GmbH Berlin Marketing Festangestellte Marketing & Communications Manager (m/f/d) – DSEI Germany Your mission Campaign Strategy & Execution
  • Drive the evolution of the DSEI Germany marketing strategy, focusing on scalable campaigns that elevate our national and international presence.
  • Take full ownership of integrated marketing campaigns—from concept to execution—across online, offline, performance, and PR channels, with a particular focus on email, Linkedin marketing and digital advertising. 
  • Build data-driven campaign structures, KPI frameworks, and smart audience segmentation for both exhibitor and visitor marketing.
  • Develop impactful messaging, creative communication concepts, and sales materials that clearly position DSEI Germany in a competitive global market.
Audience Development & Performance Marketing
  • Shape and deliver audience-growth initiatives that increase visitor numbers, generate qualified leads, and boost conversions.
  • Analyze campaign performance across all touchpoints and turn insights into actionable optimizations.
  • Introduce innovative tools, technologies and workflows that enhance lead nurturing and streamline conversion processes.
Brand Management & Content Leadership
  • Ensure a strong and consistent brand presence across all campaigns, in close collaboration with the global DSEI brand team.
  • Execute our content strategy through marketing channels to engage audiences and drive event registrations
  • Monitor market developments and competitive landscapes to identify key themes and opportunities for impactful campaign storytelling.
Stakeholder & Partner Communication
  • Support strong relationships with ministries, authorities, international delegations, associations, and industry partners.
  • Manage and coordinate media partners, industry associations, and external agencies with a strategic, solution-oriented approach.
Project management & internal collaboration
  • Lead selected campaign and operations subprojects with ownership and accountability.
  • Work hand-in-hand with senior leadership, Sales, Event Operations, and international DSEI teams to align strategies and goals.
  • Support the development of conference and program content through research and insight-driven recommendations.
]]> Your profile
  • Several years of marketing experience, ideally with demonstrable success in campaign management driving strong results through marketing channels.
  • Strong, hands-on expertise across digital marketing, performance marketing, and classic communication formats.
  • Organized, analytical, and structured—paired with a hands-on attitude and an eye for detail.
  • Confident communicator with excellent verbal and written skills.
  • Fluent in German and business-proficient in English.
  • Experience working with political, governmental, or industrial stakeholders is a plus but not required
    • ]]>     Why us?
    • A central role in building one of Europe’s most important new defense exhibitions—your work will directly shape the event’s visibility and impact.
    • Significant creative freedom and influence over campaign strategy, messaging, and brand positioning.
    • Close collaboration with international teams from Clarion Events Group and DSEI UK.
    • A dynamic, high-performing, and truly international working environment.
    We stand for equal opportunities, diversity and respectful cooperation. All qualified applicants will be considered regardless of ethnic origin, skin colour, religion/belief, gender, national origin, disability or other legally protected characteristics.
    Due to the scope of our activities, this position requires a background check, which must be successfully completed and continuously maintained.]]>     permanent experienced full-time 5-7 Campaign Marketing,Marketing strategy,Marketing campaign,Performance marketing,Digital Marketing,Brand Marketing,Brand Management,Content,Content Marketing,Defense,Defense Event,Event Marketing,Defense Marketing,Stakeholder communication,Partner communica general_and_other_marketing_and_product marketing_and_product 2025-04-28T09:37:02+00:00     2659787 DSEI Germany GmbH Berlin Sales Festangestellte Sales Manager International (m/f/d) - DSEI Germany GmbH Your mission

  • Sales & Customer Management : You actively acquire new customers within the defence, security, and aerospace industries and manage a defined portfolio of existing clients throughout the entire customer journey, with the goal of building long-term partnerships. 

  • Exhibition Space & Sponsorship Sales: You are responsible for the targeted sales of exhibition space, brand activation opportunities, and sponsorship packages within your customer segments – from the initial approach through to contract closure. 

  • Development of Sales Initiatives: Working closely with the team, you develop thematic special areas and sales initiatives to strengthen selected product segments and drive business growth. 

  • Market & Competitive Analysis: You monitor relevant markets and identify business opportunities by analysing market trends and competitive developments, enabling the creation of innovative offerings. 

  • Strategy & Lead Generation: Together with the Marketing team, you design effective lead-generation initiatives and actively contribute to the planning and execution of sales campaigns. 

  • Cross-Functional Collaboration: You work closely with the Content, Marketing, Sponsorship, and Operations teams to ensure an outstanding exhibition experience for your customers. 

  • Reporting & Presentations: You prepare compelling reports, market analyses, and presentations for both internal and external stakeholders.

    • ]]>     Your profile
  • Degree in Business Administration, International Business, Marketing, or a comparable qualification.  
  • Several years of experience in international sales, ideally within the exhibitions, aerospace, defence, or security sectors.  
  • Proven success in acquiring and managing B2B customers, particularly in high-tech or defence-related industries.  
  • Strong closing skills, entrepreneurial mindset, initiative, and negotiation abilities.  
  • Strategic thinker with excellent organisational skills.  
  • Outstanding communication skills in both German and English.  
  • Proficiency with CRM systems (e.g. Salesforce) and Microsoft Office.  
  • Team player with a strong customer focus, quality mindset, and enthusiasm for technology and digital topics.
    • ]]>     Why us?
  • The opportunity to help build one of Europe’s most important new defence and security exhibitions from the ground up.  
  • Exciting insights into the organisation of international exhibitions and events.  
  • A diverse role offering significant responsibility and room for initiative.  
  • A dynamic and international working environment.  
  • Flexible working hours.  
  • Modern office space in the heart of Berlin.  
  • Access to attractive corporate benefits.
    • ]]>     permanent experienced full-time Sales Manager,International Sales,B2B Sales,Key Account Management,Customer Relationship Management,New Business Acquisition,Field Sales,Business Development,Client Acquisition & Retention,Defence,Defence Event other other 2026-06-05T16:24:29+00:00     2537055 DSEI Germany GmbH Berlin Management Festangestellte Senior Manager Conference Content & Formats​ (m/f/d) - DSEI Germany Your mission Programme & Content Development  
    • Overall responsibility for the conceptual design and implementation of the convention segment of DSEI Germany in close coordination with executive management 
    • Development of an innovative setup that goes beyond a traditional conference and sets benchmarks in terms of format and content 
    • Development, structuring, and continuous optimisation of programme content, including adjustments throughout the planning and implementation process 
    • Identification of relevant topics, formats, and speaker profiles based on geopolitical, security, and defence policy developments 
    Speaker & Stakeholder Management 
    • Establishment, maintenance, and management of relationships with ministries, international organisations, national authorities, industry companies, and research institutions 
    • Acquisition, support, and coordination of high-level speakers and panel participants 
    • Close coordination with all stakeholders both in the lead-up to the event and during its execution 
    Dynamic Demonstrations & Live Content 
    • Overall responsibility for the conceptualisation, planning, and execution of dynamic demonstrations of military equipment in close coordination with executive management 
    • Active contribution to the content-related and conceptual development 
    • Creation, maintenance, and implementation of a detailed project plan to ensure timely delivery 
    • Coordination of all participating organisations and partners, taking into account scheduling, security requirements, access regulations, and operational frameworks 
    • Close collaboration with Event Operations, Safety & Security teams, public authorities, and other internal and external stakeholders 
    Project Management & Internal Collaboration 
    • Management of defined sub-projects in the areas of content, programme, and demonstrations 
    • Close collaboration with management, operations, safety & security, and other internal teams 
    • Ensuring the smooth on-site execution of all programme-related components
    ]]>     Your profile
  • In-depth knowledge of international relations, geopolitics, defence, and security 
  • At least five years of relevant professional experience, e.g. in a defence- or security-related think tank, industry, research institution, or governmental organisation (e.g. German Armed Forces, Federal Ministry of Defence) 
  • Strong organisational skills, analytical thinking, and a structured, precise working style 
  • Confident professional presence and excellent verbal and written communication skills 
  • German and English: business fluent (C1/C2), confident in discussions, presentations, and written communication
    • Ideally, you also bring: 
    • Experience with large-scale conferences, trade fairs, or international event formats 
    • Experience working with political, defence industry, or governmental stakeholders 
    • Former employees of the Federal Ministry of Defence or the German Armed Forces are expressly welcome 
    • Flexibility regarding working hours during intensive project phases before and during the event
    ]]>     Why us? We offer: 
    • A key role in establishing one of Europe's most important new defence trade fairs – with a direct impact on the international visibility of the event.
    • A high degree of creative freedom and decision-making authority, as well as direct strategic influence on campaigns and positioning.
    • Close collaboration with international teams from Clarion Events Group, DSEI UK, and Deutsche Messe AG 
    • A dynamic, professional, and international working environment 
    • Part-time employment possible from 20 hours per week 
    We stand for equal opportunities, diversity and respectful cooperation. All qualified applicants will be considered regardless of ethnic origin, skin colour, religion/belief, gender, national origin, disability or other legally protected characteristics.
    Due to the scope of our activities, this position requires a background check, which must be successfully completed and continuously maintained.]]>     permanent experienced full-time 5-7 Senior Manager Conference Content & Formats,International Event Strategy,Programme Development,Content Strategy,Geopolitics,Stakeholder Engagement,Government & Ministerial Relations,Speaker Management,High-Level Panels,,Head of Conference Programme,Conven event_planning_and_coordination project_and_program_management 2026-02-19T11:33:04+00:00