Sales & Customer Management : You actively acquire new customers within the defence, security, and aerospace industries and manage a defined portfolio of existing clients throughout the entire customer journey, with the goal of building long-term partnerships.
Exhibition Space & Sponsorship Sales: You are responsible for the targeted sales of exhibition space, brand activation opportunities, and sponsorship packages within your customer segments – from the initial approach through to contract closure.
Development of Sales Initiatives: Working closely with the team, you develop thematic special areas and sales initiatives to strengthen selected product segments and drive business growth.
Market & Competitive Analysis: You monitor relevant markets and identify business opportunities by analysing market trends and competitive developments, enabling the creation of innovative offerings.
Strategy & Lead Generation: Together with the Marketing team, you design effective lead-generation initiatives and actively contribute to the planning and execution of sales campaigns.
Cross-Functional Collaboration: You work closely with the Content, Marketing, Sponsorship, and Operations teams to ensure an outstanding exhibition experience for your customers.
Reporting & Presentations: You prepare compelling reports, market analyses, and presentations for both internal and external stakeholders.
Sales Manager International (m/f/d) - DSEI Germany GmbH
Berlin
Full-time
Permanent employee
Your mission
Your profile
- Degree in Business Administration, International Business, Marketing, or a comparable qualification.
- Several years of experience in international sales, ideally within the exhibitions, aerospace, defence, or security sectors.
- Proven success in acquiring and managing B2B customers, particularly in high-tech or defence-related industries.
- Strong closing skills, entrepreneurial mindset, initiative, and negotiation abilities.
- Strategic thinker with excellent organisational skills.
- Outstanding communication skills in both German and English.
- Proficiency with CRM systems (e.g. Salesforce) and Microsoft Office.
- Team player with a strong customer focus, quality mindset, and enthusiasm for technology and digital topics.
Why us?
- The opportunity to help build one of Europe’s most important new defence and security exhibitions from the ground up.
- Exciting insights into the organisation of international exhibitions and events.
- A diverse role offering significant responsibility and room for initiative.
- A dynamic and international working environment.
- Flexible working hours.
- Modern office space in the heart of Berlin.
- Access to attractive corporate benefits.
About us
DSEI is firmly established as the leading international defence exhibition in the UK and Japan. With the launch of DSEI Germany, a European edition will be added to the portfolio. The first event will take place from 9 to 12 March 2027 at Hannover Messe, one of the largest and most modern venues in the world.
DSEI Germany is aimed towards a high-level international audience, including over 1,600 exhibitors, government delegations, national pavilions and companies from traditional and non-traditional defence and security technology.
DSEI Germany is aimed towards a high-level international audience, including over 1,600 exhibitors, government delegations, national pavilions and companies from traditional and non-traditional defence and security technology.
